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Evaluative Stances in the Book Propaganda Blitz: How Corporate Media Distort Reality

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submitted on 2024-10-29, 08:27 and posted on 2024-10-30, 07:55 authored by Nada Moahmed Abdellatif Abdelaaty
This thesis provides a translation and a commentary on the preface and chapter four from a book titled Propaganda Blitz: How the Corporate Media Distorts Reality (2018) by David Edwards and David Cromwell. The authors examine how popular media news companies deliver news in a way that is beneficial for them and their sponsors by hiding the real issues from public view and often completely reversing the truth. My translation is preceded by a functional, analytical commentary that discusses the strategies followed in capturing the ideological features of the source text and the writer’s and media agencies' concealed stance while ensuring information credibility through the use of Martin and White’s Appraisal Framework, which is based on Halliday’s Systemic Functional Grammar. In my analysis, I examined two areas of focus within the selected appraisal framework: the first area of focus is Attitudinal Assessment, and the second one is Graduation specifically intensification. By using these descriptive tools, I aim to produce a target text that preserves the source text's evaluative stance and rhetorical position. This involves sensitivity to the attitudinal locutions, which must be adequately reproduced or accounted for. The analysis shows that translators need to do comprehensive research for the slightest difference in meaning between two words while translating, and that the significance of those choices cannot be attained without a rigorous theory-driven engagement with the source text to uncover the deep layers of feelings.

History

Language

  • English
  • Arabic

Publication Year

  • 2022

License statement

© The author. The author has granted HBKU and Qatar Foundation a non-exclusive, worldwide, perpetual, irrevocable, royalty-free license to reproduce, display and distribute the manuscript in whole or in part in any form to be posted in digital or print format and made available to the public at no charge. Unless otherwise specified in the copyright statement or the metadata, all rights are reserved by the copyright holder. For permission to reuse content, please contact the author.

Institution affiliated with

  • Hamad Bin Khalifa University
  • College of Humanities and Social Sciences - HBKU

Degree Date

  • 2022

Degree Type

  • Master's

Advisors

Abdel Fattah Ashraf ; Carol Fadda

Committee Members

Mahmoud Al-Hirthani ; Jamal En-Nehas

Department/Program

College of Humanities and Social Sciences

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    College of Humanities and Social Sciences - HBKU

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