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submitted on 2024-02-08, 05:15 and posted on 2024-02-08, 05:16 authored by Nawaf Al-Tamimi, Azzam Amin, Nourollah Zarrinabadi

This chapter presents the final remarks about the study. It evaluates the extent to which the use of nation branding and soft power assisted Qatar to respond to the shock and awe of the blockade. It also states that the process of nation branding helped the state of Qatar to create a protective shield of strategic tools that made it difficult for other countries to attack this small state and to incorporate the elements of soft power to maintain its role in the region and internationally.

Other Information

Published in: Qatar’s Nation Branding and Soft Power : Exploring the Effects on National Identity and International Stance
License: http://creativecommons.org/licenses/by/4.0/
See chapter on publisher's website: http://dx.doi.org/10.1007/978-3-031-24651-7_6

Additional institutions affiliated with: School of Psychology and Social Work - DI


History

Language

  • English

Publisher

Springer Cham

Publication Year

  • 2023

License statement

Copyright © Authors. This Item is licensed under the Creative Commons Attribution 4.0 International License.

Institution affiliated with

  • Doha Institute for Graduate Studies
  • School of Social Sciences and Humanities - DI

Geographic coverage

Qatar